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Dealing with dementia: Music Player Radio Ad

Written by
Lifted Team
Published on
September 19, 2016
Senior,Social,Life,Concept,,Group,Of,Senior,People,At,Old

We’re advertising on the radio! Listen to our moving ads and find out the back story behind providing life-changing dementia productsWe’re keen to get the message out about the power of products to help those affected by dementia, which is why in the last week, we’ve started advertising on the radio.The adverts are playing on Smooth Radio London and they’re designed to grab the listener’s attention with the kind of challenges that someone with dementia and their carer might face in day-to-day life.Listen to the advert or read the transcript below. If you want to find out more about the Simple Music Player, click here.

You put on your trainers…you jog to mum’s.It’s the same every Sunday.Silence…Boredom.It’s not how Mum grew up.She loved music, and dancing. You let her listen to your earphones…and she hums along.You hunt down a Simple Music Player in walnut, to match her sideboard. She lifts the flap just like an old turntable. It’s Frank Sinatra, her favourite.She starts to sing. You start to cry. You’re dealing with dementia. One of many life-changing products…at UnforgettableWe provide products and services to help people with dementia do the things we take for granted. Visit our website at Unforgettable.org

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